CSR Corporate Video, A Wasted Journey.
This was my very first Corporate video, and we all had to pick a subject to work on. Ours was about recycling in halls, and our idea was to show the journey of the waste, so from the minute the students recycle to finding out exactly what happens to it.
The first thing we wanted to get across to the students is that, not everything stays in the one skip, even though it looks like it does, because at the university, there are separate bins for different waste and then everything is thrown into one skip, but, when we went to the recycling plant H. Brown and Sons "(where the waste is recycled) we saw that the waste is separated and sorted into different sections for it to be deposed of.
So this is the journey we wanted to create for our 3 minute corporate film called "A Wasted Journey".
In the edit we started off with students opinions of what they thought happens to the waste, with the questions we asked appearing on screen with transitions of it fading in and off the pages, followed by student interviews. We then showed them exactly what happens with a range of footage from the University of the rubbish being thrown away all into one bin, the journey to the plant and then the separation of the waste. I then decided to create a montage of the shots we took at the plant. (the machines used to separate the waste also the process it goes through) This was to show the students the truth about recycling. To give the video a more professional touch I intertwined interviews with H. Brown and Sons manager to tell us where the waste goes and what happens to it. It ended with a range of information about what the university does about recycling through it's range of posters, PDF'S and information on it's website about the recycling.
Having done the final edit for this, I could have done better, maybe if we added more information about what the university and the recycling plant does to help the students recycle.
The first thing we wanted to get across to the students is that, not everything stays in the one skip, even though it looks like it does, because at the university, there are separate bins for different waste and then everything is thrown into one skip, but, when we went to the recycling plant H. Brown and Sons "(where the waste is recycled) we saw that the waste is separated and sorted into different sections for it to be deposed of.
So this is the journey we wanted to create for our 3 minute corporate film called "A Wasted Journey".
In the edit we started off with students opinions of what they thought happens to the waste, with the questions we asked appearing on screen with transitions of it fading in and off the pages, followed by student interviews. We then showed them exactly what happens with a range of footage from the University of the rubbish being thrown away all into one bin, the journey to the plant and then the separation of the waste. I then decided to create a montage of the shots we took at the plant. (the machines used to separate the waste also the process it goes through) This was to show the students the truth about recycling. To give the video a more professional touch I intertwined interviews with H. Brown and Sons manager to tell us where the waste goes and what happens to it. It ended with a range of information about what the university does about recycling through it's range of posters, PDF'S and information on it's website about the recycling.
Having done the final edit for this, I could have done better, maybe if we added more information about what the university and the recycling plant does to help the students recycle.
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